| boostbehaviour.nl | Boost Behaviour | The website describes the work of Boost Behaviour, which focuses on implementing behavior change within organizations through communication. The company explains that nudging (small, subconscious prompts) is not always effective in the long term, and introduces the concept of ‘boosting’ – elevating intrinsic motivation. The website explains the Communication Activation Strategy Instrument (CASI), a model developed by the founder and used to facilitate behavior change. | Management → Organizational Development 409 | nudging 11 boost 17 behavior change 27 communication 10162 | |
| persuasivegaming.nl | Persuasive Gaming in Context Research Project | The ‘Persuasive Gaming in Context’ research project, culminating in the Persuasive Gaming Conference (PGC), explored the design principles and effectiveness of persuasive games, integrating diverse theoretical perspectives. The PGC, held in Amsterdam in October 2017 and connected to CHI PLAY 2017, focused on critically analyzing the combination of research traditions in persuasive game studies. The website also details Ruud Jacobs’ successful PhD thesis defense, ‘Play to Win Over,’ which examined validating persuasive games through empirical research and theoretical models, alongside a publication by Teresa de la Hera. | Science → Computer Science 2413 | thesis 228 conference 763 game 2807 research 8967 | North-Holland → Amsterdam 41253 |
| 178.nl | 178 aardige ontwerpers | The agency develops communication concepts, based on a strategic foundation, translating into colorful design and engaging copy. They offer services ranging from strategy and concept development to design, copywriting, and the production of various communication media, both digital and offline. The focus is on creating a positive impact by strengthening the brand identity and campaigns of organizations and telling stories to build a connection with the target audience. | | campaign 3428 strategy 9379 communication 10162 design 27202 | |
| nudgers.nl | Nudgers | The website provides information about the offerings of lectures and masterclasses on behavior change and nudging. The website describes the possibility of assisting with the setup and review of campaigns and projects. The website includes testimonials from previous participants who rate the lectures and presentation as enthusiastic, energetic, and dynamic. | | nudging 11 behavior change 27 masterclasses 203 target audience 1108 lecture 1624 campaign 3428 | |
| karinfikkers.nl | Utrecht University | Karin Fikkers is an assistant professor specializing in the impact of stories on behavior, with a particular interest in sustainability. Prior to her position at Utrecht University, she worked as a postdoctoral researcher at the Center for research on Children, Adolescents, and the Media (CcaM) at the Amsterdam School of Communication Research (ASCoR) at the University of Amsterdam. The website offers details about her current research, previous research, publications, teaching, and resources, along with contact information. | University Resources → University Professors 35 | teaching 278 behavior 1779 publication 2018 story 8285 research 8967 sustainability 18451 | Utrecht → East-> Rijnsweerd 143 |
| behaviourclub.nl | Behaviour Club | Behaviour Club researches and explains behavior and develops smart strategies to achieve behavioral change. The agency helps governments and organizations mobilize groups of people by translating behavioral research into impactful interventions, campaigns, and communication. Behaviour Club strives to improve behavioral change in the Netherlands and Belgium, sharing knowledge through inspiration sessions, training, and a foundation that connects business, government, and science. | Business Development → Marketing Strategy 1001 | intervention 283 behavior 1779 campaign 3428 knowledge 3528 foundation 6678 strategy 9379 | |
| nwa-act.nl | CWI | The project combines neuroscience, psychology, engineering, robotics, and AI to study interactions between humans and autonomous systems, particularly regarding risk assessment and navigation. It addresses the challenge of balancing safety and usability in autonomous vehicles by exploring how pedestrians and other users perceive risks and uncertainties in urban scenarios. The project's goals include gaining insights into human behavior, developing algorithms to capture that behavior, and creating guidelines for user-friendly autonomous vehicle behavior, ultimately aiming to mitigate potential risks associated with autonomous vehicle adoption. | Technology → Robotics & Automation 860 | autonomous vehicle 10 uncertainty 45 algorithms 186 navigation 330 behavior 1779 risk 2896 | |
| sander-hermsen.nl | ClickNL | Sander Hermsen’s website details his work in design and behavior change, presenting a portfolio of design projects from 2013 onwards. He has published several research papers and presentations exploring measurement of mental wellbeing, particularly related to eHealth technologies, inflammatory bowel disease, and adolescent active living. Recent projects include a qualitative provotyping study on mental wellbeing, research on snacking behaviour, and contributions to the Dutch creative industry agenda through ClickNL. | Data Science & Analytics → Human-Computer Interaction 19 | citizen science 12 e-health 69 wellbeing 2620 research 8967 design 27202 | |
| psykhe-behaviouraldesign.nl | Psykhe Behavioural Design | The company provides practical behavioral insights and helps clients understand and influence their target audience. Psykhe Behavioural Design has developed an I7 model for behavioral change to simplify the process, and works from insight to impact. The website covers topics such as sustainability, mental health, finance, policy, cultural change, and diversity and inclusion. | Online Marketing → Marketing Automation 289 | insights 976 target audience 1108 behavior 1779 change 2580 model 3546 strategy 9379 | South-Holland → Rotterdam 25048 |
| demodepsycholoog.nl | De Mode Psycholoog | The website introduces the concept of fashion psychology, focusing on how clothing influences thoughts, feelings, and behavior, and how it can express identity. The site details the fashion psychologist’s focus on both the personal psychological impact of clothing and the broader societal influences of the fashion industry, including its contribution to ideal images and consumer behavior. The website's founder, Anke Vermeer, shares her personal journey of experimenting with fashion to develop her sense of self, highlighting her passion for the subject. | Strategy → Strategic Planning 98 | psychology 777 identity 1028 industry 1780 fashion 2212 image 2605 clothing 9443 | |
| bloeimarketing.nl | Bloei Merk & Marketing | The website describes an ABC approach, consisting of analysis, branding, and communication, as the foundation for an effective marketing strategy. The company helps entrepreneurs define a mission, vision, and strategy, which is essential for commercial effectiveness. The website emphasizes the need for a unique brand identity and targeted marketing strategies to attract potential customers. | Business Development → Marketing Strategy 1001 | marketingstrategy 292 approach 971 vision 1882 communication 10162 brand 17737 | |
| drover.nl | Drover | The agency focuses on the human aspect of data and digital working, providing strategy, change materials, and guidance. Drover emphasizes curiosity, surprise, and the pursuit of practical relevance in their approach. The approach is focused on close collaboration with the client to develop an approach that aligns with their goals. | Management → Organizational Development 409 | approach 971 behavior 1779 data 5872 strategy 9379 | |
| hmvw.nl | HMVW | HMVW offers a range of services, including digital transformation, vision development, business plans, ICT sourcing, and information security. The organization emphasizes an integrated approach where employees are actively involved in the change process to stimulate continuous improvement. HMVW has a team of consultants with expertise in various areas, such as strategic advice, program management, and information analysis. | | consultant 706 transformation 1081 change 2580 | |
| klantkunde.nl | Smaakvolle Online Marketing en Gedragspsychologie | The website discusses semantic SEO as an essential tool for online visibility, focusing on understanding the meaning behind search queries. Recent Google ranking factors and a Google lawsuit are discussed, providing insights into how search engines work. The website presents techniques for pre-suasion (pre-influence), including examples and potential pitfalls, based on the principles of Cialdini. | Business Development → Marketing Strategy 1001 | persuasion 20 marketingstrategy 292 | |
| interventionmapping.nl | Intervention Mapping Consortium | The site details the Intervention Mapping approach itself, along with a Summer Course and a book dedicated to the topic. The book, now in its fourth edition, offers a comprehensive and updated resource for planning and developing health education and health promotion programs, redesigned for improved practicality. A section of resources provides free access to publications on Intervention Mapping and related areas, including information about past and future Summer Courses. | Knowledge → Education 69666 | approach 971 book 11396 course 14728 | |
| expertisecentrumlichaamstaalnederland.nl | Expertisecentrum Lichaamstaal Nederland | The center bases its knowledge and training on communication sciences, neuroscience, psychology, and kinesiology. ELN offers an HBO master's program and is a leading knowledge center for non-verbal communication, accredited by Stichting Kwaliteitsregister Jeugd (SKJ) and CRKBO. The educational approach uses the Bodysystemics® methodology and focuses on understanding body language from a neuroscientific perspective, exploring the role of the brain and emotions. | Higher Learning → Higher Vocational Education 84 | body language 86 brain 481 research 8967 communication 10162 training 28133 | |
| allied-forces.nl | Allied Forces | The company combines knowledge from the marine corps with business experience to forge alliances between leaders, teams, and individuals. Allied Forces focuses on specific sectors with specialized teams, who stimulate change in the corporate culture based on a scientifically responsible approach. The website describes a methodology that analyzes the status quo and strives for behavioral change to achieve results, using the experiences of clients. | Community → Government & Administration 10567 | approach 971 sector 1332 result 1902 culture 3922 | |
| bureaubaard.nl | Bureau Baard | The bureau offers a wide range of services, including communication management, campaign development, and determining brand strategies. The founder, Eddy, describes himself as a thinker and doer, known for his creativity, positive idealism, and ability to quickly switch between different disciplines. Bureau Baard works with various clients and connects internal and external specialists to achieve concrete results for organizations that want to contribute positively to the world. | Writing → Copywriters 632 | campaign 3428 strategy 9379 communication 10162 brand 17737 | |
| zesters.nl | Zesters Smart Business Consultants | The company offers a program to help entrepreneurs create a more profitable and flexible business. In addition to consulting, Zesters offers innovative concepts in strategy, sales, and marketing. Zesters has developed a six-step program to help entrepreneurs better respond to changes in the market or organization and learn and implement with the help of consultants. | Business Development → Marketing Strategy 1001 | consultant 706 marketing 7107 strategy 9379 network 11123 | |
| roffacommunicatie.nl | RoffaCommunicatie | The company offers communication advice focusing on storytelling and highlighting the unique features of businesses or projects. Roffa specializes in facilitating behavioral change among target audiences through thorough analyses. The company documents recent projects it has undertaken and provides contact options for potential clients. | Communication → Strategic Communication 64 | behavior change 27 communication 10162 | |
| eddies.nl | Eddie | Eddie helps organizations with behavioral change, focusing on creating a work environment where 'it really works' for everyone. Eddie's approach is based on research, investigating the root causes of problems and employing an integrated approach without simply applying band-aids. Eddie describes itself as experienced coaches, trainers, and behavioral experts who collaborate with clients and other professionals to promote a culture of connection, freedom, and responsibility. | | intervention 283 approach 971 culture 3922 connection 4007 research 8967 collaboration 16036 | |
| bureaucambio.nl | Bureau Cambio | The agency focuses on understanding human behavior and utilizes scientific insights to address unconscious processes. Through a combination of creativity, scientific knowledge, and a results-oriented approach, Bureau Cambio develops campaigns and communication materials that actually lead to behavioral changes. The team, consisting of Fleur Soomers and Meike te Witt, has ten years of experience in communication and behavior change and believes in the importance of knowledge for change. | Customer Relations → Customer Relationship Management 238 | insight 628 behavior 1779 change 2580 campaign 3428 communication 10162 | |
| gabriellevanvilsteren.nl | Gabriëlle van Vilsteren Grafisch Ontwerp | The website showcases a portfolio of Gabrielle van Vilsteren’s projects, including book covers, flyers, posters, campaigns, and branding for various organizations. Gabriëlle van Vilsteren is active as a designer, visual artist, and teacher at various schools and institutions, such as the GMI Design School and Artemis. The website displays a range of projects, from campaigns and photography to interior designs and logos, primarily focused on themes such as refugees, sustainability, and local initiatives. | Music → Teaching 210 | teaching 278 campaign 3428 branding 4614 photography 9503 book 11396 design 27202 | Zaanstad → Zaandam 2740 |
| gaveconcepten.nl | GAVE CONCEPTEN | The website is run by Floris Boers, who helps organizations with the development of attractive concepts and marketing and sales challenges. Floris Boers emphasizes the importance of analyzing human behavior, including pain points, fears, and habits, to develop effective solutions. Insights gained from this analysis are used to optimize creative concepts, propositions, products, campaigns, customer journeys, customer experiences, and conversions. | Business Development → Marketing Strategy 1001 | insights 976 behavior 1779 concept 3338 marketing 7107 | |
| onbegrepen-gedrag.nl | Onbegrepen-gedrag.nl | The website addresses topics such as suicidality, threats, and aggression, and how professionals can manage these situations. Its goal is to make misunderstood behavior more understandable, aiming to reduce conflict and promote collaboration. It achieves this through analyses, research, training, articles, books, and primarily through exchange with diverse groups of people, including those who themselves are misunderstood, professionals, and experts. | | exchange 253 behavior 1779 safety 5819 research 8967 care 12338 collaboration 16036 | |
| karinvanmeersbergen.nl | Karin van Meersbergen | The website describes a range of scenarios where individuals feel uncertain or stuck regarding their careers and personal lives, such as workplace reorganizations, retirement planning, and finding personal fulfillment. Personal coaching is presented as a means to identify talents and leverage them, and to overcome challenges in life. The website encourages self-reflection and reconsidering personal goals and wishes. | | uncertainty 45 personal development 810 identity 1028 challenge 1697 talent 3987 coach 25810 | |
| studioalh.nl | studioalh | Bram Heijnen offers strategic guidance, creative structure, and practical analysis to help organizations establish direction, coherence, and momentum. His work focuses on supporting professionals in areas like policy, sustainability, and innovation, particularly those facing resistance or systemic challenges. He employs Behavioral Design Thinking, a human-centered approach integrating behavioral psychology, systems thinking, and strategic design. | Strategy → Strategic Planning 98 | consultant 706 analysis 1615 change 2580 innovation 4659 strategy 9379 | |